Sales Enablement Ideas Blog | Brainshark

Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

Sales blunders can be avoided with the right training, coaching and preparation; the key is often identifying them in the first place.
The Soiree, a day-long event dedicated entirely to sales enablement, featured a slew of fantastic speakers and networking opportunities.
Sales enablement leaders and sales managers might not be the ones closing new business, but they’re obliged to support their sellers however possible.
This year’s Sales Enablement Society Annual Conference wrapped up this week. What did attendees take away from the event?
Brainshark’s new Q&A series highlights the expertise of prominent voices and thought-leaders throughout the sales enablement community.
Bob Kelly, chairman of the Sales Management Association, breaks down several key trends around sales enablement and effectiveness.
You might only get one chance a year to gather your entire sales force, so it’s important that you plan a sales kickoff they won't forget.
sales transformation, business transformation
“Transformation” is one of the most overused words in business, and its popularity has left us with definitions that don’t always align with each other.
Sales development groups all face similar problems when it comes to recruiting new talent: candidates have countless choices, and demand for talent is higher than ever.
Hubspot’s annual Inbound conference featured insights on cutting-edge sales, marketing, sales enablement and digital strategies. Here are the 10 best sales tweets from the event.
Up to 80% of marketing-generated content goes unused by sales teams, according to a report from IDC, creating frustrations for both marketers and sellers.
Sometimes people buy from people they like. But more often, customers buy because a product will provide them value – and because it will help them solve a specific problem.