Sales leaders today should demand a head of enablement who has the respect, gravitas, and stature to disagree with them, writes Dave Lichtman.
Both functions work to improve sales force productivity and support reps throughout the sales process. How can we differentiate the two?
The Sharkie Awards, Brainshark’s customer awards program, honor the best content and sales enablement success stories from the past year.
From peer networking to picking up the latest best practices and trends, there’s so much you can get out of a well-run conference.
eSentire needed a technology platform that could become the go-to resource for all channel partners, as well as direct sellers.
Lisa Mauri Thomas, national sales trainer at Tactile Medical and a sales enablement ‘team of one,’ needed to achieve more consistency across enablement activities as the company was hiring...